Christmas Draft Landing Pages

Version one
Video, long copy & donate CTA
Agreed URL: /george-donate
Channels: Door drop & static / carousel social posts (paid & organic)
Audience: Cold (small ask)

Version one draft

Version two
Short copy & donate CTA (no video)
Agreed URL: /george
Channels: Film (paid & organic) & media publications (digital & print).
Copy of this page to be created under /georges-story, specifically for the Mail
Audience: Cold (small ask)

Version two draft

Version three
Video, short copy & donate CTA
Agreed URL: /georges-wish
Channels: Warm mailer
Audience: Warm (big ask)

Version three draft